Importance of Product Knowledge. Download the Case Study. In some cases, it could be Buy-One-Get-One or Buy 3 get 1 or any other combination. As improving the quality of the product requires deep knowledge of manufacturing, many companies prefer their product managers to have a degree in engineering as well as an MBA.However, many product managers are also chosen because … Without the product knowledge, they will assume that the product may be of poor quality hence the lack of detailed definition. Although the facts and figures are important, it is necessary to widen the view. The free product could be of a different kind or it could be of some kind. Giving away a free product with the product is also one of the strategies of the Sales increase. Some companies release one or two new products a year, whereas others have so many different products that getting new hires up to speed can turn into a nightmare. See how our product knowledge training solutions helped a leading global media company train their employees across the world. So there we have it, how to improve product knowledge in 7 days, by using the 4 steps to increase memory and retention. team training topics -product/service knowledge -market/industry orientation -company orientation -selling skills -time management -specialized topic well designed training program -analyze team needs -set training objectives -timely & effective implementation -review ? This is a job more precisely for the product manager. It instills faith, trust, and respect in the customer, which creates a positive customer experience. One of the major sales barriers for engineering products is their prospect customer’s lack of in-depth knowledge of how the products work. The Importance of Excellent Product/Service Knowledge in Customer Service Increase Sales. For one, you want to know how your product … Good product knowledge is invaluable to a company due to it being a contributor to the growth and sustainability of an organisation. Product Knowledge. Product knowledge is an important sales skill and equates to higher profits and revenues as knowledgeable employees are able to build stronger relationships with customers through their accuracy of specific products, therefore gaining their trust. The advantage of the latter methods is that it helps in faster stock consumption. Creating valuable product information content, as part of your marketing strategy, can improve your offering in a way that will boost not only customer satisfaction, but your bottom line as well. Test employee knowledge with targeted assessments. Improve Product Knowledge with Online Training. To ensure that your product knowledge online training is actually effective you should assess your employees from time to time. Out of the many tasks given to the marketing department, one of them involves improving product quality. It teaches servers the importance of knowing details of every item on the menu. keys for It goes much deeper than that. Product knowledge is the most important tool for closing sales. Make certain they understand that the product online training will help them do their jobs more effectively and improve the service they provide to your customers. Product knowledge training is commonplace in many organizations. Product knowledge does increase sales in a very major way as the customer only purchase products in which they get a defined composition that helps them understand the functions of the product. 3 quick ways to boost your product knowledge by Michele McGovern March 8, 2011 Comments (0) The more you know about your company’s products and/or services, the faster and more likely you’ll make customers happy. 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